More Swiss people visited the Swissminiatur in Melide during the “Corona Year” 2020 than in the previous year. Nevertheless, as the number of foreign tourists was lower than usual, the total number of visitors fell by almost 15%.
Despite the difficult circumstances this year, more than 104,000 people visited Switzerland on a scale of 1:25. Of these, 98’200 came from Switzerland and 6’000 from abroad. In 2019, 90’900 Swiss and 31’600 foreigners visited the Swissminiatur on the shores of Lake Lugano in Melide.
With an increase of almost 10% in the number of national guests, the Swissminiatur figures confirm the general finding that this year the Swiss have given greater priority to vacations and leisure activities in their own country. The fact that Swissminiatur achieved a good result despite the corona crisis is also due to the favourable weather conditions. More than 90% of the 104,000 visits were made during the second half of 2020.
Visitor numbers by canton of origin correspond to the size of the cantons – with the exception of Ticino, which constitutes the second largest group of Swiss visitors. The majority of visitors came from the cantons of Zurich, Ticino, Bern, Vaud and Aargau. It is not surprising that neighboring Italy was at the top of the list of foreign visitors. Germany follows in second place this year, with all other countries represented by less than a thousand visitors. In 2019, Italy was followed by India, followed by Germany, Russia, China, Saudi Arabia, the United States and France, all of which brought more than a thousand visitors.
Swissminiatur closed the 2020 season on November 8. It will reopen its doors on March 19, 2021.
